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2006 Programs

Thumbnail reviews. What's new, and worth attention? Who did it and why? Fact and opinion.


Alcatel-Lucent
Perpetuating two cultures

Alliance Boots plc
Yanks, it's not about shoes

Argentina
Rethink this nation

Cisco Systems
Keeping "the DNA of the bridge"

Credit Suisse
Modern, reverting to postmodern

Eastman Kodak
New leader, new strategy, moderately new identity

Intel
New leader, new strategy, moderately new identity

Intelsat
Retuned and refreshed

Manpower
New leader, a radical and sweeping redesign
  

Morgan Stanley
Back to the authentic brand

NXP Semiconductors
Spinning out from Philips

Phoenix Companies
New leader, new strategy, new elegance

Reliance ADAG
The leader is the brand is the leader

Rockwell Collins
After five years, its own logo

Sensata
Surely, the year's first Braille wordmark

Sistema Telecom
Russia's first umbrella brand?
    

Vivendi
Fourth logo in eight years; are we there yet?

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