Tom Vanderbauwhede is managing director and partner of Lemento, a design consultancy specializing in corporate branding and identity based in Antwerp, Belgium. He is a corporate identity consultant with a long track record of corporate and public rebranding operations.

Tom graduated Ghent University with a Masters Degree in Applied Economics, followed by a Masters Degree in Business Administration in 1999. In 2000, he founded Lemento. His experience includes work for the Belgian government, Flanders Investment & Trade, Atos Origin, Umicore and others. Lemento is a member of the Reputation Institute.

Tom is also a partner (with Tony Spaeth) in design and management of Corporate Brand Matrix, the on-line database of corporate rebranding histories.