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Larry Ackerman

Larry Ackerman is a leading authority on organizational and personal identity. He is the president and founder of The Identity Circle LLC, an identity research, education and consulting firm based in Westport, CT. The company specializes in helping organizations and individuals clarify and capitalize on their unique, value-creating capacities, in ways that drive performance, impact and reputation. Previously, Larry was group director at Siegel & Gale, a corporate brand consulting firm focused on business transformation.

In a professional career spanning nearly 30 years, Mr. Ackerman has helped meet some of the most complex challenges facing large organizations struggling to distinguish themselves in their fields. As a personal coach to senior executives, as well as consultant to their institutions, his insights have helped many leaders discover the keys not just to survive, but to flourish. His clients have included AARP, Aetna, The American Academy of Family Physicians, Baxter Healthcare, Boise Cascade, Dow Chemical, EDS, Fidelity Investments, Gates Corporation, Lockheed Martin, Maytag, National Australia Bank, Norsk Hydro, State Farm Insurance, Ernst & Young, and Westinghouse.

Larry has published two ground-breaking books on identity. In his first book, Identity Is Destiny: Leadership and the Roots of Value Creation (Berrett-Koehler, 2000), the author set forth a revolutionary view of the nature of identity and its impact on leadership and management. In his second book, The Identity Code: The 8 Essential Questions for Finding Your Purpose and Place in the World (Random House, 2006), Larry asserts that we "cannot be anything we want to be;" but rather, that long term fulfillment comes when we live by the 'identity code' that defines our unique value-creating potential.

Larry Ackerman has been a guest lecturer at the Yale School of Management, Wharton, Pepperdine University and UCLA's Anderson School. Larry is a top-rated speaker for The Conference Board, and a regular keynote for leading organizations.

Posts by Larry Ackerman:

25 June 2011 | 14:41 GMT

Lie to Me - A new brand promise

15 September 2009 | 19:55 GMT

Have we failed?