> IDENTITY FORUM CONTRIBUTORS

Tony Spaeth

On the Identity Forum, leading identity experts - designers, strategists and corporate brand managers - are invited to contribute thoughts and ideas on corporate branding matters.

We are happy, too, to consider uninvited contributions. And we welcome your suggestions of topics we might address together, and questions we can try to answer.

Posts by Tony Spaeth:

17 December 2010 | 22:37 GMT

Corporate identity or corporate brand?

30 July 2010 | 19:33 GMT

How not to punctuate corporate names

14 May 2010 | 15:16 GMT

The United Airlines Rebranding Strategy

16 April 2010 | 19:29 GMT

Where (in the world) are our best clients?

17 June 2009 | 13:25 GMT

Welcome to Identity Forum